Creating a Fashion Collection: Process Two

 I will now go through the Photoshop process for the portfolio. 

Begin by opening Photoshop and then opening the file you are going to use.  

I then went to Image - Auto Tone, Auto Contrast and Auto Colour.  I did this just to make the colours and tones stand out however I could also have used Curves for a more subtle effect. 

I then wanted to get rid of some of the smudges and roughness of the background so I used the Clone Stamp tool with a soft large brush just to remove the smudges - however, I did not actually want to remove all of these as I still want it t feel a little raw in design. 

I then create a new canvas by going to File - New, a dialog box opens and I go to Print in the top menu then A3 and it should be white in background with a 300 resolution for high print quality.  

I then went back to the original drawing  - checked the Image size and resolution so that it fitted well onto my canvas and had the same high resolution then went to Select - All and then copy and then clicked into my new canvas and went to edit - paste to past the design onto my portfolio page.

I then went to my logo which I had already created and added this to the top right-hand corner of the page.

I also added the title of the collection and tagline and underneath I will write a description of the clothing and materials

This is my finished page

I will then create my other pages, A front cover, and a page that explains the materials, origin and sustainability and target market/price point.  I will put the concept in my introduction and I may add a final page with all six designs.

Here is another example - we can discuss these materials in class!

Creating a Fashion Collection: Process One

 As an example of how to hand draw and then create a digital portfolio I created these drawings for a mens fashion collection. 

My fashion collection is for men aged 25-35 (Generation Y/millenials), I am targeting this age range as this is the 'largest generation to date—numbering over 80 million strong in the US alone' (Wertz, 2021). The collection will be called 'Winter Wonderland and will be urban chic in style.  The designs will use two solid colours; lilac and blue with an accent colour of orange.  This collection will feed into the current trends using oversized wool jumpers, asymmetrical design and skinny ankle-grazing trousers.

As millennials are socially conscious and want stylish but affordable clothing (Wertz, 2021). I will aim to use this in my branding and marketing.

To begin I gathered my equipment together, this included a croquis template of the male figure I wanted to use printed at A3, Tracing Paper A3, coloured pastel pencils, 2B pencil, rubber, sharpener and clip.  I also had my phone to hand to snap the process!

I laid the tracing paper over the croquis and clipped this carefully into place. I then began to sketch out my design using a pencil.

I carefully traced around the head and body parts that I wanted showing so that each design will be uniform in look, shape and size.

I began adding colours - starting here with the skin.

I used the two tones and pastel pencils to do this - I used these as I can colour and then use my fingers to smooth the colour and soften.  

The final design I then scanned and photocopied.  The scan I can then add to Photoshop for my final portfolio when I have chosen which designs to use. 

I used this process for all my designs.  Here are some further designs....

Ideally, you should have sketched out, developed and tried many many more than this!  In the next post I will go through the Photoshop process for the portfolio.

References

Wertz, B., 2021. The New Rules of Style, According to Millennials. [online] Men's Journal. Available at: <https://www.mensjournal.com/style/new-rules-style-according-millennials/> [Accessed 1 December 2021].