Practice Advert

 Today we are making a practice advert.  My advert will be a donkey sanctuary charity.  I am going to create this advert on Pixlr.  I will create a logo, tagline and consider my target audience. 

I opened Pixlr, then clicked on 'Create New' and then chose Print in the top menu of the dialog box and then chose A4, added a title and clicked on Background and chose white.  Then clicked on okay to make my canvas, My poster will be portrait so I clicked on 'Image' in the top meu and then rotate canvas. 

I then clicked on File in the top menu and 'open' and chose my donkey image from my desktop which I had downloaded from Unsplash as these are copyright free images and are free to use. I then wanted to add my donkey to my canvas so I went to my donkey image and clicked on 'Select' and then 'Select All' from the top menu and then I went to 'Edit' in the top menu and then 'copy'.  I then went back to my canvas and clicked on 'Edit' and then 'paste'.  Now my image is on my canvas.

The next step was to create a logo on Adobe Express.  So I created a name for my charity and chose the style and the colours I wanted.  

One version was transparent, the other had a background colour, I will now add this to my advert. 

Next I added a new text layer by clicking on the 'T' in the left hand tools menu and then clicking on the canvas.  I then changed the words to my tagline and then I change the colour to compliment my image and logo. I used Beornheard font at 68pts and then I used the alignment to left align the words.  Finally I added further words with a donate now section and used the move and alignment tools to place this ion my advert.

Please see my final advert here which I downloaded as both a png and a jpeg file for higher quality.

Reflection

This was a good practice as it helps me to think about the graphic design and structure of the advert and who my audience are and how I will reach them. I quite enjoyed he colour scheme which worked with of the colours in the image and I think this is simple and clean and would bring donations.